Fashion and quality at the best price.H&M should always have the best customer offering in each and every market. We offer collections that are wide-ranging and varied for women, men, teenagers and children. To us, design, quality and sustainability are not a question of price: we should always offer inspiring fashion with unbeatable value for money.
Quality is a central topic, from initial idea to final product. It is our aim to always exceed our customers’ expectations on quality.We ensure the best price by:in-house design no middle men large purchasing volumes buying the right products from the right markets efficient logistics cost-consciousness in all parts of the organisation H&M does not own factories, but instead buys products from independent suppliers that are close long-term partners of H&M.